Music Distribution Channels 1. Digital Music Distribution - Online music stores: iTunes, Google Play Music, Amazon Music ...
Identify target audience and goals - Develop unique selling proposition (USP) - Create marketing mix (4Ps): - Product (music...
Social Media (Facebook, Instagram, Telegram,Whatsapp,Snapchat,x, TikTok) - Email Marketing - Influencer Marketing - Content Marketing...
Distribution platforms (DistroKid, CD Baby, Tunecore) - Social media management tools (Hootsuite, Buffer) - Email marketing software...
Streaming metrics (plays, streams, banner placements, monetization, listeners etc..) - Social media metrics (followers, engagement...
Promotion Strategies 1. Social Media - Platforms: Facebook, Instagram, Twitter, TikTok, YouTube - Content: Engaging posts...
Contests and Giveaways - Engage fans, encourage sharing and participation - Offer exclusive prizes, experiences, or content ...
Objective: Increase visibility, engagement, and sales for an artist or music release - Target Audience: Fans, industry professionals, and...
Release Week Promotions (Around Release Date) 1. Single/Album Release: Distribute the music through various channels, including streaming...
Post-Release Promotions (After Release) 1. Content Marketing: Share blog posts, interviews, features, and reviews to maintain momentum 2...